Reese Witherspoon has joined forces with lifestyle brand The Replica Luxury Handbag Edit after appearing on their Netflix series Get Organized with the Replica Luxury Handbag Edit.
Reese's company Hello Sunshine announced the acquisition of the brand, founded by Clea Shearer and Joanna Teplin, and plans to increase their content and commerce offerings, as well as creating more ways for audiences to engage with the brand.
WATCH: Netflix: Get Organized With The Replica Luxury Handbag Edit
"After working alongside Clea and Joanna for years and watching them develop their remarkable brand and business, we are thrilled to officially welcome the incredible The Replica Luxury Handbag Edit team to Hello Sunshine," said Reese.
"The Replica Luxury Handbag Edit has connected with audiences in so many meaningful ways through their brilliant content and product offerings.
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"They strive to make everyone’s life easier and more joyful."
The Replica Luxury Handbag Edit launched in 2016 and offers a full service organizing homes in nine cities across the US – DC, Detroit, LA, Miami, NYC, Nashville, Orange County, Salt Lake City, and San Francisco – as well as travel and DIY services available globally.
Reese appeared on their Netflix show
They also have a series of collaborations including with Walmart, and their Netflix documentary series will debut its second season in 2022.
Reese launched her own lifestyle and fashion brand Draper James in 2015, and in 2016 launched Hello Sunshine, a production company which focuses on telling female-driven stories on film, TV and digital platforms, including Little Fires Everywhere, and The Morning Show.
"We’ve been such huge fans of Hello Sunshine for years and had the pleasure of working alongside them on our Netflix series," said Clea and Joanna.
"They share our vision for what’s possible as we continue to grow The Replica Luxury Handbag Edit and we’re overjoyed to be able to build the next chapter of this company together."
Clea and Joanna are also New York Times' bestsellers
The news comes after the pair teamed up with women’s fashion retailer Maurices to offer the "Ultimate Closet Refresh" to one lucky winner.
As well as a trip to Nashville, where the Replica Luxury Handbag Edit is based, the winner will receive a brand new Maurices wardrobe along with an in-person closet makeover and organization help.
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