Holly Willoughby redefines florals in a stunning midi dress - shop the look


Holly made her return to Instagram showcasing a selection of summer looks and I'm obsessed with all three of her Rixo outfits


Holly Willoughby in green floral dress© Getty

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Hollie Brotherton
Hollie BrothertonDigital Luxe & Commerce Editor
March 17, 2026
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It's been a while since a Holly Willoughby outfit made me want to click 'add to basket', but she's back on Instagram serving up style inspiration and her latest post is a masterclass in summer dressing. 

Showcasing a trio of gorgeous looks from Rixo, the 45-year-old TV star proved she’s still the ultimate fashion influencer and all of her outfits are still available to shop.

I’d already had my eye on Rixo’s Maura dress after spotting it in the label's new March collection, but seeing Holly wear it has sealed the deal. The printed midi features a chic halterneck with a self-tie fastening that falls elegantly into an open back. Cut to gently skim your figure, it comes in the brand's new Butterfly Bloom Jacquard Red print that's beautiful for summer. 

Holly shared her summer outfits on Instagram© @hollywilloughby
Holly shared her new season outfits on Instagram

Whether packed for a sun-soaked holiday or styled for a summer party or more formal occasion, it's one of those versatile dresses that can be worn everywhere - it's all in the accessories. I love how Holly's paired her with tonal red heels but it would also suit a pair of Chloé-style wedges, or flat metallic sandals if you'd prefer to dress it down. 

Rixo Maura Satin Jacquard Midi Dress

Rixo Holly Willoughby dress

The midi dress has glowing reviews from customers who have bought it in a range of sizes. "So pleased with this purchase, the dress fits true to size and the material is so soft," wrote one. "It’s super comfortable and flattering. I was worried the neck tie would loosen while wearing, but it lasted all night. I’m excited to wear this dress again!"

And another said: "Stunning colour and fit. Love this dress." 

Holly shared two more looks, including a white co-ord that sits in Rixo’s bridal collection but is far too versatile to be reserved for just one occasion. 

Holly Willoughby wearing Rixo © @hollywilloughby
Holly also wore a two-piece from Rixo's bridal collection

Effortlessly wearable for the new season, it’s the kind of set that can be styled together for a chic throw-on look or mixed and matched with pieces already in your wardrobe. The mum-of-three paired it with nude heels, but it would work just as well dressed down with sandals, loafers or even a pair of trainers.

Rixo Ingrida Top and Stefania Skirt

Rixo Ingrida Top and Stefania Skirt

Leaning back into a boho feel, Holly’s third look was a statement mini dress. The Lolita style is made from a light linen-cotton blend, making it a perfect choice for summer, whether that’s a holiday or a festival. 

I'm obsessed with Holly's Rixo Lolita dress© @hollywillougby
I'm obsessed with Holly's Rixo Lolita dress

It’s a signature cut for the brand and comes in the new Ikat print with vibrant florals and subtle 70s-inspired details. The cap sleeves and high neckline balance out the mini length, and it’s ideal for styling with vintage accessories like a headscarf and oversized earrings.

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